Episode 5: Risk Communication

Episode 5: Risk Communication

12 November 2025

Host Dr Soh Kai Ruo, Lecturer at NUS Communications and New Media (CNM), together with Assistant Professors Dr Hong Soo Jung and Dr Ivy Fong discuss the differences between risk and crisis communication in health and corporate communication.

Key Points in this Episode
01:56 Differences between risk and crisis communication
10:09 Public perception and risk assessment
17:45 Impact of digital technologies in risk and crisis communication
27:05 Tips to manage risk and crisis communication

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