Overview
The advent of the Internet, Big Data and its collection and analysis has led us to a world where information is more than just binary numbers.
Rather, those lines of information can now help connect better with one’s target audiences and strategically influence the decision-making process for more optimal business results.
The Data and Communication specialisation track of the National University of Singapore (NUS) Master of Communication (MOC) programme comprises courses to help communication professionals remain relevant in changing times by learning about data visualisation, social media and analytics, studying that data and understanding it, and then building a positive narrative with it.
This specialisation track will be suitable for leaders and executives who are in corporate communications, public relations, journalism, and arts.
Programme Structure
The NUS MOC is a 40-Unit coursework-based Master’s Degree programme comprising: Core/essential courses (8 Units), and Elective courses (32 Units), inclusive of optional Internship (8 Units; for students with less than two years of working experience) or Mentorship (8 Units; for students with at least two years of working experience) or Final Year Project (4 Units).
Core/Essential Courses
| Course Code | Course Title | Units |
|---|---|---|
| NMC5301 | Strategic and Global Communication | 4 |
| NMC5302 | Digital Communications and Analytics | 4 |
Specialisation Electives
Students must obtain a pass for at least three of the following courses:
| Course Code | Course Title | Units |
|---|---|---|
| NMC5341 | Visualising Data | 4 |
| NMC5342 | Introduction to Social Media Analytics | 4 |
| NMC5343 | Introduction to Audience Analytics | 4 |
| NMC5344 | Coding for Communicators | 4 |
Non-specialisation Electives
| Course Code | Course Title | Units |
|---|---|---|
| NMC5304 | Mentorship | 8 |
| NMC5305 | Internship | 8 |
| NMC5307 | Final Year Project | 4 |
Recognised Electives
| Course Code | Course Title | Units |
|---|---|---|
| NM5218 | Cultural Policy | 4 |
| NMC5219 | Critical Design | 4 |
| NMC5322 | Interactive Media Marketing Practices | 4 |
| NMC5323 | Crisis Communications and Leadership | 4 |
| NMC5324 | Uses of Communication Research | 4 |
| NMC5325 | Managing Organisational Reputation | 4 |
| NMC5326 | Strategic Decision in Visual Storytelling | 4 |
| NMC5362 | Media in Asia | 4 |
| NMC5364 | Digital Journalism, Law, and Society | 4 |
| NMC5367 | The Global Audience | 4 |
| NMC5368 | Media, Policy, and Markets | 4 |
| NMC5369 | Gender and Global Communication | 4 |
Note: Courses are subject to change. For more information, visit Department of Communications & New Media Course Information or NUSMODS.
Programme at a Glance
Contact Us
We will guide you through the next steps of your transformative journey.
For enquiries, contact cnm.graduate@nus.edu.sg