Are You a “Woman”? Representation of Femininity in Two Women’s Magazines in Singapore, Cleo and Her World

Are You a “Woman”? Representation of Femininity in Two Women’s Magazines in Singapore, Cleo and Her World

March 27, 2018
Photo Credits: Flickr

What does it mean to be a woman? Some of us will make the conventional assumption that being a woman is about possessing an abundance of traditional feminine attributes. However, Assistant Professor Iccha Basnyat (NUS Department of Communications & New Media) and Assistant Professor Leanne Chang (NUS Department of Communications & New Media) argue against this as they take on this question in their journal article.

By examining two leading women’s magazine in Singapore, both professors found out that the traditional gender stereotypes which dichotomously frame women as being feminine as opposed to being masculine are no longer completely accurate today.  Although these traditional frames of how women are expected to be are still common, there is greater space for the inclusion of masculine attributes in defining a woman.

To learn more about this intriguing article, please click here.