{"id":17056,"date":"2014-09-25T00:00:00","date_gmt":"2014-09-24T16:00:00","guid":{"rendered":"https:\/\/fass.nus.edu.sg\/srn\/2014\/09\/25\/building-the-singapore-brand\/"},"modified":"2021-01-27T16:23:33","modified_gmt":"2021-01-27T08:23:33","slug":"building-the-singapore-brand","status":"publish","type":"post","link":"https:\/\/fass.nus.edu.sg\/srn\/2014\/09\/25\/building-the-singapore-brand\/","title":{"rendered":"Building the Singapore Brand"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-17057 alignleft\" src=\"https:\/\/fass.nus.edu.sg\/srn\/wp-content\/uploads\/sites\/15\/2020\/08\/SCOF_posterlarge-212x300.jpg\" alt=\"\" width=\"212\" height=\"300\" srcset=\"https:\/\/fass.nus.edu.sg\/srn\/wp-content\/uploads\/sites\/15\/2020\/08\/SCOF_posterlarge-212x300.jpg 212w, https:\/\/fass.nus.edu.sg\/srn\/wp-content\/uploads\/sites\/15\/2020\/08\/SCOF_posterlarge-724x1024.jpg 724w, https:\/\/fass.nus.edu.sg\/srn\/wp-content\/uploads\/sites\/15\/2020\/08\/SCOF_posterlarge-768x1086.jpg 768w, https:\/\/fass.nus.edu.sg\/srn\/wp-content\/uploads\/sites\/15\/2020\/08\/SCOF_posterlarge-1086x1536.jpg 1086w, https:\/\/fass.nus.edu.sg\/srn\/wp-content\/uploads\/sites\/15\/2020\/08\/SCOF_posterlarge-1449x2048.jpg 1449w, https:\/\/fass.nus.edu.sg\/srn\/wp-content\/uploads\/sites\/15\/2020\/08\/SCOF_posterlarge.jpg 1544w\" sizes=\"auto, (max-width: 212px) 100vw, 212px\" \/>In an article contribution to Lianhe Zaobao, Associate Professor Grant Shen (FASS English Language and Literature) discussed the dramatic pieces performed at the inaugural Singapore Chinese Opera Festival, which showcased the best of the traditional art form. He noted that there is a need to consolidate resources devoted to the art due to Singapore&#8217;s small size and opined that it is clear that the festival organizer, the Traditional Arts Center, is committed to build another new Singapore brand.<\/p>\n<p>Click on the following link to view the article:<\/p>\n<p><a title=\"Tradtional Arts Center builds the Singapore Brand (in Chinese and subscriber-only)\" href=\"http:\/\/sphreg.asiaone.com\/RegAuth2\/zh2Login.html?svc=zbs&amp;goto=%2Famserver%2Fcdcservlet%3FTARGET%3Dhttp%253A%252F%252Fwww.zaobao.com.sg%253A80%252Fnews%252Ffukan%252Fstory20140918-390280%26IssueInstant%3D2014-09-25T14%253A49%253A46Z%26MajorVersion%3D1%26ProviderID%3Dhttp%253A%252F%252Fwww.zaobao.com.sg%253A80%252Famagent%26RequestID%3D560857056%26MinorVersion%3D0\">Traditional Arts Center builds the Singapore Brand (in Chinese and subscriber-only)<\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In an article contribution to Lianhe Zaobao, Associate Professor Grant Shen (FASS English Language and Literature) discussed the dramatic pieces performed at the inaugural Singapore Chinese Opera Festival, which showcased the best of the traditional art form. He noted that there is a need to consolidate resources devoted to the art due to Singapore&#8217;s small [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":17057,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[4529],"tags":[],"class_list":["post-17056","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Building the Singapore Brand - Singapore Research Nexus<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fass.nus.edu.sg\/srn\/2014\/09\/25\/building-the-singapore-brand\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Building the Singapore Brand - Singapore Research Nexus\" \/>\n<meta property=\"og:description\" content=\"In an article contribution to Lianhe Zaobao, Associate Professor Grant Shen (FASS English Language and Literature) discussed the dramatic pieces performed at the inaugural Singapore Chinese Opera Festival, which showcased the best of the traditional art form. He noted that there is a need to consolidate resources devoted to the art due to Singapore&#8217;s small [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/fass.nus.edu.sg\/srn\/2014\/09\/25\/building-the-singapore-brand\/\" \/>\n<meta property=\"og:site_name\" content=\"Singapore Research Nexus\" \/>\n<meta property=\"article:published_time\" content=\"2014-09-24T16:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-01-27T08:23:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/fass.nus.edu.sg\/srn\/wp-content\/uploads\/sites\/15\/2020\/08\/SCOF_posterlarge.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1544\" \/>\n\t<meta property=\"og:image:height\" content=\"2183\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Fang Yih\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Fang Yih\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/fass.nus.edu.sg\\\/srn\\\/2014\\\/09\\\/25\\\/building-the-singapore-brand\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/fass.nus.edu.sg\\\/srn\\\/2014\\\/09\\\/25\\\/building-the-singapore-brand\\\/\"},\"author\":{\"name\":\"Fang Yih\",\"@id\":\"https:\\\/\\\/fass.nus.edu.sg\\\/srn\\\/#\\\/schema\\\/person\\\/b55fc8f28e8b484febc676f64be43080\"},\"headline\":\"Building the Singapore Brand\",\"datePublished\":\"2014-09-24T16:00:00+00:00\",\"dateModified\":\"2021-01-27T08:23:33+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/fass.nus.edu.sg\\\/srn\\\/2014\\\/09\\\/25\\\/building-the-singapore-brand\\\/\"},\"wordCount\":104,\"publisher\":{\"@id\":\"https:\\\/\\\/fass.nus.edu.sg\\\/srn\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/fass.nus.edu.sg\\\/srn\\\/2014\\\/09\\\/25\\\/building-the-singapore-brand\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/fass.nus.edu.sg\\\/srn\\\/wp-content\\\/uploads\\\/sites\\\/15\\\/2020\\\/08\\\/SCOF_posterlarge.jpg\",\"articleSection\":[\"News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/fass.nus.edu.sg\\\/srn\\\/2014\\\/09\\\/25\\\/building-the-singapore-brand\\\/\",\"url\":\"https:\\\/\\\/fass.nus.edu.sg\\\/srn\\\/2014\\\/09\\\/25\\\/building-the-singapore-brand\\\/\",\"name\":\"Building the Singapore Brand - 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